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Media Information

Appropriate Technology is directed towards communicating new practical technologies, policies and ideas addressed to the elimination of poverty and hunger.

Examples of Topics Coverage

Agriculture
Water & Sanitation
Rural Building & Construction
Sustainable & Economic Development Projects and Programmes
Natural Resource Management
Forestry
Health, Education & Training
Disaster and Emergency Relief Management
Micro- enterprises.
Integrated Pest Management

Readership

Includes rural development field workers, projects/programme managers, extension officers and researchers working on behalf of NGO’s, international aid agencies and co-ordinating bodies, government funded institutions, UN & intergovernmental organisation, research organisations, etc. Many readers are in a position of authority, and specify/recommend development expenditure.

Distribution

With the introduction of the online/digital version, we have introduced multi-site and global licences and some organisations who have offices/facilities at various locations have taken advantage of the multi-site and global licences. More subscribers are requesting online access only and do not wish to receive a print copy. All advertisements are hyperlinked to the advertiser’s web-site from the online/digital version.

Hence for the reasons explained above, it is difficult to obtain actual circulation figures. Extra print copy distribution takes place at various international exhibitions and conferences around the world. This gives an average print circulation of 600 copies per issue. (with extra copies printed for distribution at relevant exhibitions/conferences).

Geographical Breakdown : (2019)

Africa 32%
North America 14%
Asia 21%
Europe 15%
South America 1%
United Kingdom 16%
Far East 1%

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